Make The FIX your homepage

Justin Bieber's cringey new perfume ad: Shoppers faint every time he winks (yes, really)

What smells? Justin Bieber's new perfume commercial, that's what!

Maybe we're being a bit harsh on Le Biebz, but the ad for his second fragrance, Girlfriend, has a whiff of the cheeseball about it.

Nonetheless, it pokes fun at the 18-year-old's reputation for causing hyperventilation among millions of teenage girls wherever he goes.

In the ad, Justin's famous wink makes men, women and children drop to the floor with "Bieber fever". Perhaps they were just allergic to the hammy acting?

Justin filmed the ad to promote the upcoming Black Friday Thanksgiving sale at US department store Macy's.

A portion of the sales of his Girlfriend scent will go to the Make a Wish charity.

The eau de Bieber contains scents of "mandarin and juicy blackberry" with "exotic floral notes of pink freesia and star jasmine, and sultry notes of orchid and luminous musk".

Now we know what Selena Gomez smells like!

Do you wear Bieber's perfume? Has it increased your chances of finding your own Justin? Share with us below.

In pics: Celebrity perfumes

advertisement
LATEST CELEBRITY VIDEO
Andrew Garfield and Emma Stone Talk 'Feminine' Spider-Man CostumeAndrew Garfield and Emma Stone Talk 'Feminine' Spider-Man Costume Is Uma Thurman & Arpad Busson's Engagement Over For Good?Is Uma Thurman & Arpad Busson's Engagement Over For Good? Selena Gomez Sets Up New Security GateSelena Gomez Sets Up New Security Gate
Fashion GalleryFashion Gallery Women's BagsWomen's Bags Women's ShoesWomen's Shoes
Most Popular Stories
The 'difficult and emotional' reason why Kylie Minogue came home to Australia82565The 'difficult and emotional' reason why Kylie Minogue came home to Australia Watch: Miranda Kerr swaps jobs with the Easter Bunny... and shows off her Easter booty!50068Watch: Miranda Kerr swaps jobs with the Easter Bunny... and shows off her Easter booty! Julia Roberts speaks out about sister's death: 'It's heartbreaking'27957Julia Roberts speaks out about sister's death: 'It's heartbreaking' Lindsay Lohan's vodka-fuelled revelation: 'I'm dating a rich married man with kids'21258Lindsay Lohan's vodka-fuelled revelation: 'I'm dating a rich married man with kids'
ninemsn: CelebrityFix Spotted
Forget trout-pout, Margot Robbie is owning the fish selfie on Instagram.
Forget trout-pout, Margot Robbie is owning the fish selfie on Instagram.